Dualo is a knowledge management solution built on the belief that the ability to synthesise knowledge is a prerequisite for creating new knowledge. Founded by a team of entrepreneurs with decades of expertise in technology and knowledge management, Dualo empowers organisations to make smarter, faster decisions. Our mission is to help create 10,000 more insight-led organisations by 2030.
Insight-led growth is a strategic approach that leverages customer insights to qualify and quantify customer value, using this to operationalise and optimise the end-to-end customer experience. It’s a strategy that’s the responsibility of all customer-facing teams, all working together to build the bigger picture surrounding the customer and their needs.
This means looking at the customer experience, from acquisition through to revenue and referral, and asking ourselves - what do our customers find valuable and how can we optimise this so we can develop a competitive edge and grow as a business? No longer is growth siloed to just one department, it becomes a combined effort across the entire organisation.